The new rules, in plain English
Doctor vs hospital vs clinic, the full allowed and not-allowed table, and penalties.
Keep posting. Stay inside the NMC rules.
Most clinics read the new rules and stop posting. That's the real mistake. This playbook shows what to post, how to film it on your phone, what your front desk should say, and how to run ads that inform.
43 pages and 17 diagrams- Written for the 6 October 2026 NMC guidelines
- Instant PDF download
40Content ideas by specialty
20Hooks you can use
6Front-desk scripts to copy
90Day plan, week by week
What's inside
Teach, don't sell
The trust loop, and six ways to build trust without claiming to be better than anyone.
The growth engine
Practical marketing ideas, rebuilt to fit the NMC rules.
Fix the leaks
Google profile, website and WhatsApp checklists, plus six word-for-word front-desk scripts.
The content system
Five content pillars, 40 topic ideas, 20 hooks, script templates and phone filming.
One video, ten places
Post the same video to Instagram, YouTube, Facebook, WhatsApp Status, Google and more.
Ads that inform
Who can run what, safe ad examples, and how to start small.
Reviews and referrals
How to handle them without asking or buying, with reply templates.
90-day plan and checklists
Week by week, plus pre-publish, weekly and monthly checklists.
Less than one consultation fee.
The full playbook as a PDF you keep and can share with your team. The content system takes about four hours a week, and everything is filmed on a phone.
If it isn't useful, message within 7 days for a refund. No questions.
Who wrote this
I'm Ali. I work on marketing for a multi-specialty hospital. This playbook comes from that work, written for the new NMC rules.
Questions
Is this legal advice?
No. It explains the NMC guidelines of 6 October 2026 in plain English. For anything you're unsure about, check with your State Medical Council or a lawyer.
I run a small clinic, not a hospital. Is it for me?
Yes. It covers doctors, doctor-run clinics and hospitals separately, because the rules treat them differently.
Do I need a big team?
No. The content system takes about 4 hours a week, and everything is filmed on a phone.
How do I get it?
Right after payment, you'll see a download page. Keep the PDF and share it with your team.
What if it isn't useful?
Message within 7 days and you'll get a refund. See the refund policy.